Make time for the conversations that matter
The Breakfast Club, by Domaine
Tuesday 18 August
8:00 AM BST / 11:00 AM EDT
Virtual
Riverside Platform Join us for our new monthly event series! For August, our topic for The Breakfast Club is The Revenue Engine: Aligning CRM for CRO. We'll discuss how brands today are aligning customer relationship management with conversion rate optimization, where leaders are seeing the greatest opportunities, and which challenges they're still working through.
Details:
Small by design: Each Breakfast Club is intentionally kept small, with a thoughtfully curated guest list, designed to bring together a balanced group of senior brand leaders with relevant experience and perspectives.
Global perspectives: Each topic is hosted twice: once for EMEA (8:00 AM BST / 9:00 AM CEST) and separately for North America (11:00 AM ET / 8:00 AM PT). You're welcome to join the session that best suits your location and schedule. While the topic remains the same, every discussion is shaped by the unique perspectives of the leaders in the room.
An environment for sharing: Every Breakfast Club ensures a trusted environment, where participants can speak openly, challenge ideas, and leave with fresh perspectives they can apply within their own organization.
A little something to enjoy: The Breakfast Club is more like an exclusive breakfast meeting than another online call or webinar. That's why we'd love to send you something to enjoy during the session. If you'd like to receive it, simply add your mailing/postal address during registration.
Session Facilitator
Stacy Strom
Director of Retention
Eline Rodenburg
CRM Strategist
Laura Rosa
CRM Strategist
The Agenda
A focused, 60-minute session combining expert perspectives with peer-to-peer discussion.
5 Minutes
Welcome & Who's Who
Brief introductions from the host, our session facilitator, and our other guests.
5 Minutes
State of The Union
We'll introduce the topic of discussion, "The Revenue Engine: Aligning CRM for CRO," to the group for alignment and context setting.
45 minutes
Roundtable Discussion
Next, we'll open up the floor to an open group discussion. The facilitator will pose questions and share insights with the group, encouraging engagement and collaboration between brand attendees.
5 Minutes
Wrap Up & Optional Networking
We welcome you to stay on a little longer and connect with industry peers if your calendar allows!
What Is The Breakfast Club?
The Breakfast Club is a curated online roundtable series designed to build trust and familiarity among senior commerce, marketing, digital, and technology brand leaders through recurring peer-to-peer conversations. Every session is guided by a Domaine subject matter expert, the "session facilitator," who shares observations based on Domaine's work with 70+ retained clients. Then we move into an open group discussion, shaped by the experiences, questions, and perspectives of the brand leaders taking part.