An innovative approach to retention marketing, uniting on-site experiences with lifecycle strategy.
Our Lifecycle Marketing and CRM practice is designed to identify and nurture long-term customer value. We build and continually optimize programs that combine automation, segmentation, and behavioral insights that meet customers with the right message at the right time. Our approach blends services across Strategy, Design, and Technology to activate insights across channels, ensuring every interaction feels intentional, relevant, and connected.
Full Service Email & SMS Program Management
Managing end-to-end lifecycle marketing programs.
ESP Migrations, Klaviyo Onboarding & Platform Setup
Supporting migrations to Klaviyo ESP; data and list management, technical set-up, and integration support.
Contact Acquisition & List Growth
Optimizing on-site sign-up forms and ongoing list growth strategies.
Content & Promotional Calendar Management
Developing and managing campaign calendars and alignment with global marketing strategy.
Behavioral Triggered Automations
Advanced automated flows, increasing conversions at key points of the lifecycle.
Lifecycle Marketing Strategy & Roadmap Planning
Expert-level strategy to drive incremental lifecycle program growth and future planning.
Design & Development
Award-winning user experience (UX) and design paired with top-quality campaign production.
Technical Support
Access to Elite Klaviyo Customer Support as well as Domaine's expert Engineering Team.
Deliverability Monitoring
Ongoing CRM program health management, including list cleaning, IP / domain warming, and segmentation.
Loyalty & Subscription Strategy
Supporting vendor selection, program set-up, and communication strategy to increase lifetime value (LTV).
Reporting & Analysis
Ongoing deep-dive reporting with strategic, actionable insights for CRM programs.
Contact us to learn more about our Marketing services:
07.24.2025
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