Laura Mercier Concealer
Model wearing Bandier
Industry West chair in a room
Laura Mercier Concealer
Model wearing Bandier
Industry West chair in a room

Meer inkomsten genereren door de gepersonaliseerde klantreis in kaart te brengen.

Marketing

Our Marketing Practice

Ons marketingteam ontwikkelt strategieën die groei stimuleren en duurzame klantrelaties opbouwen. Door middel van datagestuurde inzichten en omnichannel marketing (e-mails, sms, on-site ervaringen en loyaliteits- en inschrijvingsprogramma's) verbinden we merken met hun publiek op impactvolle manieren, die altijd afgestemd zijn op de bedrijfsdoelstellingen. \n\nAls Klaviyo Platinum Partner en doorgewinterde CRM-experts bieden we een gratis audit aan die onaangeboorde mogelijkheden blootlegt om uw klantbetrokkenheid te verhogen en inkomsten te genereren.

Laura Mercier Concealer
Model wearing Bandier
Industry West chair in a room
Laura Mercier Concealer
Model wearing Bandier
Industry West chair in a room

Domaine

We build customer journeys that grow the world's leading brands.

"From intricate integrations to design finesse, you've tackled each challenge with precision and passion. Thank you for being a dream team to work with."

Michal Russ, SVP of Technology

We partner with brands that demand excellence – combining sharp strategy, authentic storytelling, and lifecycle marketing that drives lasting loyalty.

Our Lifecycle Marketing and CRM practice is designed to identify and nurture long-term customer value. We build and continually optimize programs that combine automation, segmentation, and behavioral insights that meet customers with the right message at the right time. Our approach blends services across Strategy, Design, and Technology to activate insights across channels, ensuring every interaction feels intentional, relevant, and connected.

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Assouline book
Khaite shoes

Our B2C CRM practice brings together data, identity, and messaging to power personalized omnichannel experiences both on-site and off-site. We work across leading ESPs, CDPs, loyalty, and commerce tools to deliver incremental engagement and conversion through targeted Personas. Our industry-leading practice aligns customer data, behavioral signals, and AI-powered decisioning to help brands scale personalization while maintaining flexibility as their tech stack evolves.

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Geïntegreerde CRM-strategie

Tools en gegevens op elkaar afstemmen om naadloze, gepersonaliseerde klantervaringen te leveren.

Iteratieve gedragstargeting

Commerciële strategieën verfijnen door gedragingen te analyseren om betrokkenheid en conversie te verbeteren.

Gepersonaliseerde UX en landingspagina's

Bouwen van doelgerichte on-site ervaringen die strategie, gebruikerservaring (UX) en levenscyclusmarketing combineren.

CRO on-site optimalisaties

Betere websites door het ontwerp, de lay-out en de gebruikerservaring te verbeteren voor meer conversies.

Audit van het e-commerce ecosysteem

Evalueren van marketingtechnologie, integraties en workflows om efficiëntie en groei te optimaliseren.

Optimalisatie van tech stack

Marketingtools en integraties stroomlijnen om prestaties en schaalbaarheid te verbeteren.

Ontwikkeling van personas en targetingstrategie

Het verfijnen van publieksprofielen voor een gericht en effectief bereik.

Inschakelen van het Klaviyo-platform

Implementatie en aanpassingen binnen Klaviyo om e-mailmarketing en -automatisering te optimaliseren.

Geavanceerde segmentatie van Klaviyo RFM + personas

Klanten segmenteren op gedrag en persona's voor gerichte marketing en het analyseren van klantgedrag op basis van RFM-data (recency, frequency en monetary).

Stappenplannen en prioriteiten

(Met het Domaine strategieteam) Uitstippelen van initiatieven om de betrokkenheid en conversiepercentages te optimaliseren.

UX-gerichte acquisitiestrategieën

Optimaliseren van het e-commerce ontwerp om klanten aan te trekken en te converteren via naadloze ervaringen.

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Timex watch campaign
Graph showing the lifecycle marketing flows
How We Work

Domaine Marketing Packages

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Full Service Lifecycle Marketing for Emerging Brands

Valentine's Day email campaign for Le Monde Gourmand

Lifecycle Marketing & B2C CRM for Enterprise Brands

B2C CRM Projects

CRM & Commerce Orchestration

Strategic Integration between Commerce and Marketing stacks.

Domaine CRM orchestrates between customer data, commerce platforms, and marketing systems into a single unified approach that drives incremental growth. By integrating between ESPs and AI-Native partners, we enable brands to activate insights across customer touchpoints. We view ourselves as the AI-driven orchestration layer, aligning data, decisioning, and delivery to create cohesive, high-impact customer experiences.

A graph showing how Domaine, Klaviyo, and Shopify intersect and create various customer touchpoints
Screenshots of a custom email for Benchmade

Domaine Marketing Services

Finally, a partner who is turning insights into action.

Our vision is to provide an innovative best-in-class relationship between the site experience and retention marketing channels. By combining deep strategic thinking with hands-on execution, we help brands move from insight to activation, powering smarter personalization, stronger relationships, and sustained growth across channels.

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Component-Based Design

We create component-based design systems that support dynamic content and personalization at scale. Built for efficiency, they adapt seamlessly to both emerging and enterprise brands: streamlining workflows for smaller teams while supporting global content and personalization at scale for enterprise growth.

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One-Stop Shop

Why Do Top Ecommerce Brands Choose Domaine?

Our vision is to provide an innovative best-in-class relationship between the site experience and retention marketing channels. By combining deep strategic thinking with hands-on execution, we help brands move from insight to activation, powering smarter personalization, stronger relationships, and sustained growth across channels.

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Your brand has a bright future... Let's craft it.

From Olaplex to The Row, we’ve helped brands build data-driven, revenue-focused CRM and lifecycle marketing strategies that scale.

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Marketing Work

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Contact us to learn more about our Marketing services.

We gebruiken de door u verstrekte informatie om uw verzoek te beantwoorden. Voor meer informatie over hoe we uw gegevens gebruiken, kunt u ons privacy policy.

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Marketing Insights

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The Modern Fashion Brand’s Considerations

For fashion brands, digital commerce now influences everything from inventory planning to global distribution strategy. As a result, the questions brands face are less about whether to invest in ecommerce, and more about how to build systems and experiences that can support scale, complexity, and long-term brand value.